Mail Order Tips by Dan Lee Dimke
Online Business Course
Profile
Dän Lee Dimke became a published author at the age of 14 and has since written or narrated more than 116 books and audiocassettes in a wide range of subject areas, including business, education, marketing, science and self-mastery.
At 20, he developed one of the first rapid reading systems for use with Mandarin Chinese and other non-alphabetic languages during a sabbatical in the Far East. Dr. Dimke speaks six European and Asian languages and reads nearly a dozen other human languages as well as five computer languages. His personal reading speed tops 25,000 words per minute.
Currently, Dr. Dimke serves as the CEO of the Internet information-marketing firm, Future World, with representatives and customers in more than 122 countries.
He is also a SCUBA diver, jet helicopter pilot, hypnotist, astronomer, futurologist, and celebrity impressionist. Dän plays more than 20 different musical instruments and has performed for audiences on four continents.
Top Tips
1) Success begins in the mind
Visualise your future wealth and prosperity as if it already existed.
2) Choosing a product
Most would-be authors write a book about something they like and then look for a market . Most never find one. Savvy authors look for a market, and then write for it. What to write about ? Just flip through a magazine, stroll through a bookstore to find out what's hot in your chosen field of interest.
3) The secret of creating the product
In four words -- Write the Ad first. Choose your topic, write the most fantastic ad you can imagine, then whatever your ad promises deliver on those promises in the product you create.
4) The power of Concatenation
Although each information product you offer must be self contained and deliver everything it promises you should predesign each so that the subsequent product will naturally follow on. For example, a second book may begin where the first left off showing the reader many of the exciting new things that may have occurred to him as he read the first.
5) The Copycat Technique
Create a special file of great sales letters, ones which really strike you when you first read them. Then adapt these to create your own sales letter. Remember, a specific order of words can be copyrighted but a format arrangement or style of the words in a letter or brochure cannot.
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